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] While consumer tech has actually matured as a startup category over the last few years, lots of financiers continue to be bullish on specific trends like online gaming, voice, and the unbundling of platforms in favor of focused social media networks. That’s the crucial takeaway from a study that Josh Constine and Arman Tabatabai did this week with 16 of the most active investors in key social product classifications over on Extra Crunch. Here’s an excerpt of the responses, from Olivia Moore and Justine Moore of CRV:
“Unbundling of YouTube.” You can construct a big company by targeting a vertical within YouTube with an item that has much better features and more chances for creator money making. Twitch is a great example of this! We’re also enjoying early-stage business like Supergreat (in charm) and Tingles (ASMR).
Voice as a social medium. Voice continues to pick up steam as a broadcast medium via podcasting, but we haven’t seen a lot in social or P2P voice. We believe a successful platform will utilize the truth that voice content can be produced and taken in while doing other things. We’re huge fans of business like TTYL and Drivetime that are making strides here!
Flexible digital identities. Gen Zers are online continuously however have different choices across platforms/friend groups about how they wish to “appear” digitally. The increase of “Finsta” accounts is one good example of this. Business like Facemoji currently assist users produce social material utilizing a curated digital avatar– we’re delighted to see what else founders build here!
Simultaneous, shared mobile experiences. We’re bullish on apps that link users in genuine time to have a shared social experience. Most apps now are “single-player,” which creates scroll fatigue. HQ Trivia was an early example more on the entertainment side, while business like Squad help users search the web and watch TikTok together.
Other respondees include: Connie Chan (Andreessen Horowitz). Alexis Ohanian (Initialized Capital), Niko Bonatsos ( General Catalyst), Josh Coyne ( Kleiner Perkins), Wayne Hu ( Signal Fire), Alexia Bonatsos (Dream Maker), Josh Elman (angel financier), Aydin Senkut (Felicis Ventures), James Currier (NFX), Pippa Lamb (Sweet Capital), Christian Dorffer ( Sugary food Capital),Jim Scheinman(Maven Ventures), Eva Casanova (The First Day Ventures) and Dan Ciporin (Canaan).
EC customers please note: a second part of this study will be running this coming week, focused particularly on social investing in the COVID-19 period.
Are VCs investing– or maintaining? Speaking of funding, who is actually writing checks right at this moment in time? “I have actually seen a great deal of VCs discussing being open for organisation,” Eniac Ventures establishing partner Hadley Harris announced on a fundraising-trend panel this week, “and I have actually been pretty outspoken on Twitter that I think that’s mostly bullshit and sends out the incorrect message to business owners.” Instead, as Connie Loizos covered for us on TechCrunch, he stated he didn’t have time to speak to more creators due to the fact that he was so hectic helping existing portfolio companies.
Not every financier agrees with that viewpoint– VC Twitter includes lots of an anecdote about fresh business getting financing.
Let’s simply hope that both things hold true, since it is already rough out there.