April 14, 2020 15 min checked out This story appears in the April 2020 problem ofEntrepreneur. At worst, it would be seen as trailing its competitorRival Machado is exacting and proactive about this; he says he looks for people with “the exact same level of innovative ambition” as him, and if he finds skill, he reaches out. Machado asks his team for a lot of ideas, and he’ll say no to many of them. Related: Getting Mentioned by a Media Site Isn’t Enough to Go Viral. “When an idea hits and you see everyone talking about it and the message you desired to convey is coming across, it’s an enormous high to the whole group,” says Machado.Article curated by RJ Shara from Source. RJ Shara is a Bay Area Radio Host (Radio Jockey) who talks about the startup ecosystem – entrepreneurs, investments, policies and more on her show The Silicon Dreams. The show streams on Radio Zindagi 1170AM on Mondays from 3.30 PM to 4 PM.