May 14, 2020 7 min read Opinions expressed by Entrepreneur contributors are their
own. This post was composed by Alex Sixt, an Entrepreneur NEXT powered by Assemble professional. If you are looking to take the NEXT action in your company then we motivate you to check out Entrepreneur NEXT powered by Assemble. Let’s face it: nowadays, blogging is all over. From DIY home improvement to street style, there’s a blog for every topic you might ever dream of. If you’ve got a concept, there are people out there going to check out it! As the world adapts to the brand-new typical of social distancing and WFH, lots of will turn to bloggers as a source of entertainment and motivation. So this begs the concern: how does your services’blog site stand out? Unfortunately, the response is not just to release good posts– that’s true, however insufficient. We reside in the age of information overload; for each question, there’s bound to be 5 individuals with an answer. Crafting article that will collect the attention of audiences and draw more traffic is going to require a bit more work. But don’t hesitate! It will not involve gazing for hours at your laptop computer screen in your pajamas(or your WFH quarantine clothing of the day). To boost your blog sites, it’s going to require some included idea beyond publishing, that does not indicate you require to embrace the life of a full-time influencer. As you execute methods to boost traffic, you’ll discover they do a lot of the work for you– implying less time on your part. I have actually compiled a list of my preferred pro ideas and ideas from other skilled blog writers to help you propel your blog site above the rest. Grab your cup of Dalgona coffee, sit back, and let’s talk blogs!
1. Re-evaluate your specific niche
Keep in mind when I said there’s an audience for each subject? It’s still real, however the appeal of (or lack of) your topic can really injure your blog site traffic. To discuss, let’s rapidly visit your youth and the story of Goldilocks and the 3 bears; the porridge was either too hot, too cold, or ideal. Similar to the porridge, your topic has to be ideal in terms of the size of its audience. Pick a topic too large and you may have a tough time standing out. If you choose one too particular, you might have a hard time bring in a following. Here’s my suggestions: if your audience isn’t as big or obtainable as you ‘d like, reconsider your blog’s focus, and change it’s specificity appropriately.
2. Change publishing frequency
Just like publishing on social networks, identifying your post frequency for your blog is simply as important. Post excessive and your viewers might feel overwhelmed; post too little and they may forget about your blog site entirely. There is no universally correct amount of posts that will drive your traffic up– as great as that would be. Do not feel as if you need to all of a sudden churn out five blogs a week! Start gradually, adding an additional post, and even experimenting with one less post. View closely how your traffic responds, and you’ll slowly figure out the frequency that will generate a consistent stream of viewers!
3. Include your most popular posts
A lot of blog site platforms will have a function that allows users to display their most popular posts on the main page; my advice is to utilize this to your advantage. By showing off some of your most successful posts, this will impress any audience first reaching your page, and increase the possibility that they’ll visit your other posts, as well. Take some time to look through your previous blogs and notice which ones got one of the most engagement and views. By displaying these specific posts, visitors to your blog site will be more likely to go back to see similar content!