In the wake of the COVID-19 pandemic, in addition to the continuous protests for racial justice, individuals have actually been looking for various methods to contribute, which in turn has led tech companies to introduce new functions and campaigns. Now there’s a new fundraising platform called Task Bento, developed by chef and restauranteur Marcus Samuelsson (best known as the chef behind Red Rooster Harlem), Derek Evans(CEO of the Marcus Samuelsson Group) and the team at Sage Digital(a start-up producing tools for reviewers, chefs and other professionals to publish content and construct a following). Samuelsson informed me that he ‘d already been working with Sage Digital to develop an existence on the platform. He mentioned Harlem Serves Up, this year’s version of the annual Harlem EatUp festival– Samuelsson and his team transformed the occasion during the pandemic as a fundraising telethon for nonprofits battling food insecurity. Samuelsson said that when he surveyed the options offered to handle the online fundraising, he wasn’t rather satisfied with any of the offered choices.

Image Credits: Task Bento”We were believing very much about our needs– what were we structure, how do we want consumers to utilize it,” he said.

So the Sage Digital group ended up structure Project Bento in seven or 8 weeks, on top of the startup’s existing platform. Sage CEO Samir Arora said that together with enabling nonprofits to gather funds (without having to pay a platform fee), publish content, promote on social media and track their projects, the platform also includes tools for handling sponsorships and matching donors.

The quick advancement, Samuelsson stated, was an ideal presentation of “what entrepreneurship is.” So far, Task Bento has actually been used to raise more than $350,000 for Harlem Provides, along with $ 4.8 million for the Task Bento Fund (which Arora referred to as a “totally brand-new not-for-profit whose purpose is to produce coordinating funds” for campaigns on the platform).

There are numerous other campaigns live currently, along with links to employee relief charity events on other platforms, however Project Bento is also accepting applications from other nonprofits that wish to fundraise on the platform. Samuelsson said he desires the website to be a location that can bring many of these campaigns together.

“There are neighborhoods not simply in Harlem, however across the nation, that need a campaign, they require to connect,” Samuelsson stated.” [Job Bento] will continue because that requirement, raising cash and connecting a community, will continue.”

Article curated by RJ Shara from Source. RJ Shara is a Bay Area Radio Host (Radio Jockey) who talks about the startup ecosystem – entrepreneurs, investments, policies and more on her show The Silicon Dreams. The show streams on Radio Zindagi 1170AM on Mondays from 3.30 PM to 4 PM.