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July 21, 2020 2 min checked out Disclosure: Our goal is to feature products and services that we believe you’ll find useful and intriguing. If you acquire them, Entrepreneur might get a small share of the revenue from the sale from our commerce partners.
Engaging copy draws 7.8 times more site traffic than sites with poor quality copy. That’s a significant number that could equate to a significant boost to your bottom line. It’s likely for this reason that 64 percent of B2B business outsource their copy needs to professionals. Why include another expenditure to your business when you can discover how to write engaging copy for any medium on your own?In Modern Copywriting: Writing Copy That Sells, you’ll find out how to write high-quality copy that will assist your company grow.This seven-course class is led by Evan Kimbrell, creator and director of Sprintkick, a referral-based full-service digital firm in San Francisco. He’s worked with customers ranging from one-person startups to big companies like Wal-Mart, Penis’s Sporting Product, and GNC, helping them improve their marketing efforts and reach brand-new audiences.In this course, Kimbrell will demystify the art and science of copywriting. Whether you’re looking for more sales, customers, or clicks, you’ll learn how strong copywriting can help you reach your objectives. Beginning with the copywriting basics, you’ll find out to understand your audience, products, competition, and more, prior to diving into proven persuasion tactics and how to call them to action. From producing fascinating headlines for articles and subject lines for e-mails to mastering timeless copywriting formulas to bypass author’s block, this course can assist you become an expert copywriter in no time.You’ll discover how to hit the right tone and messaging in all of your materials, along with how to compose for landing pages, social media, long-form content, and much more.Why outsource your copywriting when you can handle it internally for a fraction of the price? Modern Copywriting is presently on sale for just$10.99. When you can do it in-house, Article curated by RJ Shara from Source. RJ Shara is a Bay Area Radio Host (Radio Jockey) who talks about the startup ecosystem – entrepreneurs, investments, policies and more on her show The Silicon Dreams. The show streams on Radio Zindagi 1170AM on Mondays from 3.30 PM to 4 PM.