Since introducing in 2013, Taipei-based TNL Media Group has grown from an independent news website to a media company with numerous online publishing verticals and an information analytics company. The company, formerly referred to as The News Lens, announced today that it has raised$ 8 million from New York-based investment company Palm Drive Capital, as part of its Series D round. TNL Media Group’s last financing announcement was a Series C round revealed two years earlier. Co-founder and president Joey Chung informed TechCrunch that its newest infusion of funding will be utilized to add more media verticals, continue TNL Media Group’s international growth and finish its present pipeline of data analytics and tech service products. TNL Media Group’s previous investors include North Base Media, the firm co-founded by Washington Post and Wall Street Journal veteran Marcus Brauchli (who is likewise a member of the startup’s board). The News Lens released seven years earlier as a bilingual website to give millennial readers an alternative to standard media outlets in Taiwan, where coverage is frequently sharply divided along political lines and traffic is driven by celebrity chatter and other tabloid fodder. Since then, it has grown through a series of launches and acquisitions. In addition to its primary news website, it likewise operates different websites for tech, sports, lifestyle, gizmos and entertainment content. Earlier this year, TNL Media Group gotten Taiwanese mobile advertisement technology start-up Ad2iction, a cloud-based platform for brands to manage and develop digital ads. Due to the fact that TNL Media Group currently has offices in Taiwan and Hong Kong, and likewise has a media vertical devoted to covering Southeast Asia, Chung stated the business is now searching for opportunities to expand there. At the exact same time, he included that TNL Media Group has “had various very late-stage discussions”about collaborations to introduce in Japan. The business’s media verticals complement its data analytics business due to the fact that it has the ability to draw on TNL Media Group’s user base for information, which Chung stated is”among the largest readership swimming pools for digital audiences in the higher China market.” Typically, TNL Media Group’s websites have around 14 million monthly special users. Its data analytics organisation, which introduced within the past year, currently has about 3 to 5 clients monthly.”However naturally, we are preparing for that to be ramped up significantly in the coming months and years, and that will slowly grow to end up being a really vital part of our entire business portfolio,”Chung stated. TNL Media Group’s other items include mobile advertisement tech, digital ticketing services, online classes and online events, and a content management system(CMS )it will begin accrediting to other business. Chung said that by the end of this year, many of these items will be integrated with its readership and information to establish a demand-side platform(DSP, a tool that links advertisement buyers with publishers)and a data management platform that are currently in production.
In a press declaration about its investment in TNL Media Group, Palm Drive Capital handling partner Nick Hsu said
,” Palm Drive Capital focuses on purchasing international technology start-ups using software to transform traditional markets. This appears in the media market, particularly as Taiwan’s online advertisement expenditure has already reached over one billion U.S. dollars and is estimated to grow to 1.65 billion U.S. dollars by 2021. Having actually understood the TNL Media Group group for years, we see huge capacity to utilize information to drive development, debt consolidation, and international growth in the media industry. “Article curated by RJ Shara from Source. RJ Shara is a Bay Area Radio Host (Radio Jockey) who talks about the startup ecosystem – entrepreneurs, investments, policies and more on her show The Silicon Dreams. The show streams on Radio Zindagi 1170AM on Mondays from 3.30 PM to 4 PM.