Andy Rachleff founded Wealthfront a years earlier to give financiers a much better and smarter way to handle their wealth, building on core scholastic research study showing that a carefully well balanced portfolio of low-fee ETFs outshined more aggressive techniques. Since then, the business has actually taken in billions of dollars of invested capital under management and expanded into brand-new banking services, including high-interest checking accounts.

Rachleff and I talked on Additional Crunch Live about where Wealthfront is heading as it speeds towards its second decade, how he sees the competition from other, more active trading platforms like Robinhood and his advice for startup founders looking to construct enduring products and business away from the day-to-day status quo.

Self-driving cash

Rachleff began our discussion talking about the future of Wealthfront, which is significantly moving beyond its wealth management app to brand-new services.

“Our vision is to automate all of your financial resources– we call this self-driving money,” he said. That platform is expected to role out in September, and include functions like easy direct deposit and automated bill pay, with any savings left over immediately moving to the ideal financial investment assets that satisfy a user’s chosen danger tolerance.

Article curated by RJ Shara from Source. RJ Shara is a Bay Area Radio Host (Radio Jockey) who talks about the startup ecosystem – entrepreneurs, investments, policies and more on her show The Silicon Dreams. The show streams on Radio Zindagi 1170AM on Mondays from 3.30 PM to 4 PM.