The CEO of email marketing company Mailchimp discusses growing an organisation away from the spotlight and why he has actually turned down outside funding.
Grow Your Organisation, Not Your Inbox
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August 19, 2020 1 minutes read Opinions revealed by Business owner contributors are their own.
Ben Chestnut is the co-founder and CEO of Mailchimp, an email marketing company. In this clip from an episode of” The Start-up Story” podcast, Chestnut speak with host James McKinney about navigating company jealousy and focusing on serving customers.Chestnut goes over seeing competitors make headlines with big financing rounds and feeling an absence of recognition for his business’s work in the past. He said he overcame the jealousy by concentrating on serving his clients, making their purchases the validation he focused on. He also discusses the 2008 recession and how focusing on work, handing over more and the pattern towards internet marketing allowed the business to grow quickly.Chestnut talks about why he and Mailchimp avoided outdoors financing, keeping in mind that the investor who approached them did not comprehend SaaS or their company model of serving small business customers. He states that while serving small businesses isn’t foreseeable, he understood that it could be rewarding.
Related: Making Vulnerability a Strength
Article curated by RJ Shara from Source. RJ Shara is a Bay Area Radio Host (Radio Jockey) who talks about the startup ecosystem – entrepreneurs, investments, policies and more on her show The Silicon Dreams. The show streams on Radio Zindagi 1170AM on Mondays from 3.30 PM to 4 PM.
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