Gong revealed a$200 million Series D investment just last month, and filled with fresh money, the company wasted no time taking benefit. Today, it announced it was buying early stage Isreali sales technology startup Vayo. The business did not share regards to the offer, however Gong CEO Amit Bendov said the deal closed a couple of weeks earlier. The two business match up quite well from a tech standpoint. While Gong searches unstructured data like emails and telephone call records and finds nuggets of data, Vayo takes a look at structured data, which is essentially the output of the Gong search procedure. What’s more, it handles big amounts of data at scale.”Vayo assists find client interactions at a large scale to determine trends like consumers most likely to churn or usage is increasing, or your deals are starting to slow down– and they do
this for structured information at scale,”Bendov told TechCrunch. He said this capability to identify patterns was truly what attracted him to the business, although it was still at an early phase of development.”It’s a best fit for Gong. We take disorganized information
— e-mails, audio calls video calls– and extract insights. Customers, particularly with a large organization, don’t wish to see specific interactions but high order insights […] and they’ve developed [an option] to identify patterns on big information volumes for client interactions, “he stated. Vayo was founded in 2018 and raised$ 1.7 million in seed capital, according to Crunchbase. Signing up with forces with Gong gives them an opportunity to establish the innovation inside a company that’s growing rapidly and is exceptionally well capitalized having raised over $300 million in the last 18 months. Avshi Avital, CEO at Vayo, who has signed up with Gong with his 4-fellow staff members, offered a familiar argument for offering the business.”With Gong we found the best partner to realize this objective quicker and optimize the effect of the technology we built provided the scale of their customer base and development potential,”he said. The strategy is to fold the Vayo tech into the Gong platform, a process that will take 3-6 months, according to Bendov. Article curated by RJ Shara from Source. RJ Shara is a Bay Area Radio Host (Radio Jockey) who talks about the startup ecosystem – entrepreneurs, investments, policies and more on her show The Silicon Dreams. The show streams on Radio Zindagi 1170AM on Mondays from 3.30 PM to 4 PM.