LA-based A-Frame, a developer of celebrity-led personal care brand names, raises money for its brand name incubator

by RJ Shara | Nov 17, 2020 | Startups

A-Frame, a Los Angeles-based developer of individual care brands supported by celebrities, has actually raised $2 million in a brand-new round of financing led by Initialized Capital. Joining Initialized in the round is the serial entrepreneur Moise Emquies, whose previous clothing lines, Ella Moss and Splendid, were gotten by the style holding company VFC in 2017. […] “We partner with the financial investment groups at the firms,” stated business founder and primary executive, Ari Blossom. Far, the company has actually worked with CAA, UTA and WME on all of the brands in development, Blossom said. As part of the round, activist, star and author Hill Harper has signed up with the business as a co-founder and as the business’s chief technique officer. The Honest Co. was an early effort to construct a sustainable brand around sustainable individual care items. …