B2B marketing business Metadata.io raises $6.5 M
Metadata.io revealed today that it has actually raised $6.5 million in Series A financing. It’s been more than 4 years given that I wrote about the start-up’s $2 million seed funding. At the time, ceo and co-founder Gil Allouche described the item as assisting business-to-business online marketers target their ads as people who resemble their existing sales leads. Since […] ,” Allouche stated, adding that this makes marketing teams more efficient while also getting rid of much of the drudgery. At the same time, ad targeting remains a key part of the company’s capabilities. “From the origin of the business changing marketing operations by eliminating laborious manual work, to today, developing a classification that transcends need gen, it is making it possible for the self-governing marketer to be a reality. …
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