Movement startups can be fair, lucrative and available
At TC Sessions: Movement 2021, Revel CEO and co-founder Frank Reig, Remix CEO and co-founder Tiffany Chu, and legal representative Tamika L. Butler talked about how movement business must think about equity. Shared micromobility, in particular, provides a chance for more available and equitable movement within cities, but just if done intentionally. Shared movement services have frequently directly appealed to the young, able-bodied and wealthy, especially when they first dropped into cities around the world. Older populations and neighborhoods of color have been less most likely to either have access to or to utilize shared movement services, but that’s starting to change. They want to solve a vital problem, like lack of socially distanced movement alternatives, and prove their unit economics so they do not come back to their investors empty handed. …
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