Turn bags $28M to turn appeal, wellness social commerce on its head
Flip blends a live commerce mobile app with real client examines to enhance the buying experience and chance for the creator economy. Agha thinks the future of e-commerce will be driven by buyers and the experiences they have with social media, so Flip is pulling all of those experiences into one app, mixing in user-generated evaluations and live shopping shows for health, beauty and health brands. Signing Up With Streamlined Ventures in the latest round is Mubadala Capital Ventures, BDMI and a group of early backers and angel financiers, including Ruby Lu, an early investor in Kuaishou, China’s leading social commerce platform. Commerce has progressed over the previous 20 years in a significant way, he stated.”We are most interested with how live commerce intersects with social networking to create boosted shopping experiences,” Naik stated. …
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