Be Intentional About Variety

Be Intentional About Variety

Evaluate your business network and ask: Are my circles as comprehensive as they could be?

, Founder of BNI. And while that’s understandable, we feel that business owners who diversify their networks– based on ethnic background, gender and a host of other aspects — are really much better placed to be more successful.As a matter of reality, McKinsey & Business did a report in 2015 & (“Diversity Matters”), which identified that business having a high racial and ethnic variety are in fact 35 percent more likely to perform above their industry’s nationwide typical return.So the questionbecomes: What can we do to branch out and conquer the gravitational pull we all feel towards spending time around people who look like us? It needs to end up being part of your core beliefs that you’re going to be deliberate about conference and engaging individuals who do not look like you. Just take it upon yourself to broaden the scope of contacts you have with various ethnicities.Make it a point to talk to people who do not look like you. Which indicates it is something that people value, something that individuals do and something that you, as the leader, set as an example on a routine basis for them to emulate.Hard-code variety into the fabric of your organisation.Article curated by RJ Shara from Source. RJ Shara is a Bay Area Radio Host (Radio Jockey) who talks about the startup ecosystem – entrepreneurs, investments, policies and more on…