Synthesia’s AI video generation platform hooks $12.5 million Series A led by FirstMark

by RJ Shara | Apr 20, 2021 | Startups

As AI enhances, the possibilities of what we can do with the technology grow significantly (for better or even worse). Synthesia, an AI video generation platform, is wanting to make video content production as efficient and easy as possible, and FirstMark is taking a bet on it making the world much better, and not worse. The business […] Here’s how it works: Users can pick from a library of existing stars (who get paid per video they appear in) or submit their own video to produce an avatar. Users can then type in a script, include other elements like text, images, shapes, and so on and ultimately create the video without any video creation or modifying skills whatsoever. Not only can this platform be utilized for the dozen or so training and educational videos that a business deploys each year, however it can be used in more imaginative ways. Synthesia has an entry-level strategy, which costs $30 per month per seat and uses 10 minutes of video per month. Synthesia, an AI video generation platform, is looking to make video content development as easy and effective as possible, and FirstMark is taking a bet on it making the world better, and not worse….