Like many parents, Zigazoo founder Zak Ringelstein fret about his kids’s screen time. When COVID-19 led to school shutdowns and kids came home to a world of remote learning, his concerns only grew. Now, as lockdowns extend, Ringelstein is finding out to welcome screen time as a way to sneak education and home entertainment into his kids’ digital diet.

Ringelstein, the former founder of UClass( obtained in 2015), released Zigazoo, which he refers to as a”TikTok for kids.”Zigazoo is a totally free app where kids can answer short video-based exercises that they can address through video and share reactions with pals. Workouts vary from how to develop a baking soda volcano to making portions out of food, and targets kids from preschool to intermediate school. To ensure the app’s privacy, Ringelstein says that moms and dads need to be the main users of the app. Users need to accept a friend demand in order for their content to be seen, a relocation Ringelstein sees as crucial to avoiding bad stars or potential bullying. In addition, Zigazoo utilizes an API to moderate material. Ringelstein’s first users were his own kids, a test he states was extremely satisfying.

< img aria-describedby ="caption-attachment-1997379" class="vertical

wp-image-1997379″src=”https://techcrunch.com/wp-content/uploads/2020/06/Zigazoo_Weather.png”alt width=”191″height=”357″ srcset =”https://techcrunch.com/wp-content/uploads/2020/06/Zigazoo_Weather.png 1187w, https://techcrunch.com/wp-content/uploads/2020/06/Zigazoo_Weather.png?resize=80,150 80w, https://techcrunch.com/wp-content/uploads/2020/06/Zigazoo_Weather.png?resize=161,300 161w, https://techcrunch.com/wp-content/uploads/2020/06/Zigazoo_Weather.png?resize=768,1434 768w, https://techcrunch.com/wp-content/uploads/2020/06/Zigazoo_Weather.png?resize=364,680 364w, https://techcrunch.com/wp-content/uploads/2020/06/Zigazoo_Weather.png?resize=823,1536 823w, https://techcrunch.com/wp-content/uploads/2020/06/Zigazoo_Weather.png?resize=1097,2048 1097w, https://techcrunch.com/wp-content/uploads/2020/06/Zigazoo_Weather.png?resize=27,50 27w”sizes=”( max-width: 191px) 100vw, 191px”> Ringelstein’s kid participating in a Zigazoo trigger. The screening process made him understand that kids like to develop longer videos, and enjoy smaller sized videos, so Zigazoo is finding out an attention period for seeing. Presently, average time on site per user has gone up to 19 minutes and 43 seconds each day.

Ringelstein indicated “Sesame Street” as his motivation. Blending education and home entertainment has actually shown effective for a variety of companies. Kids were drooling in front of the screen watching the characters of “Sesame Street,” investing meaningless hours looking at the television set, he recalls.

“The developers of Sesame Street … used the medium to educate kids and captivate them at the very same time,” Ringelstein said. Vox described”Sesame Street”as a”bedrock for academic television,”bringing loved characters to the table with previous First Woman Michelle Obama or utilizing a silly tune to teach kids about recycling.

In one month, Zigazoo has actually had 100,000 videos uploaded to and downloaded from its site.

While Zigazoo claims to be a “ TikTok “for kids, it is taking on the platform itself. Some instructors have actually turned to TikTok to create lessons on solar battery systems and experiments.

Others are creating guides of”kid friendly”TikTok creators. And TikTok itself recently let moms and dads set constraints on screen, dms and material time for their kids.

Video-based learning is a much better way for students to engage actively in an instructional activity, versus passively checking out a paragraph from a Google doc, according to Ringelstein.

Combining education with home entertainment comes with a set of threats around kid safety. Last March, The New York City Times composed a story about how”kidfluencers” has grown as an idea, where moms and dads put their kids online, promoting brands, and generate income off of it. The resulting ethical issues are why Ringelstein is confident that Zigazoo is needed.

“Zigazoo is a not a kid play date smack dab in the middle of an adult party like YouTube and TikTok, it is a universe tailor-made for kid safety, learning and enjoyment,” he stated.

Ringelstein sees Zigazoo’s “buddy” versus “follow” feature as essential to the safety of kids: Unlike TikTok, where there is a public feed and users can follow everybody, Zigazoo needs users to opt-in to being followed, comparable to Facebook.

The collaborations will permit Zigazoo to post validated material using widely known and preferred characters to teach kids about the topics they appreciate. And in a world where digital detoxes are no longer a reality, a smarter screen-time activity appears much needed.

Recently, Zigazoo partnered with The American Federation of Teachers for a capstone project directed at millions of K-12 trainees. Students are invited to submit a video utilizing Zigazoo to encapsulate their knowing experience over the past academic year, which AFT says is a “far much better way to summarize learning than a high-stakes test.”

This summertime Ringelstein is releasing “Zigazoo Channels” with a choose group of major children’s home entertainment business, podcasts, museums, libraries, zoos, social networks influencers and more.

Article curated by RJ Shara from Source. RJ Shara is a Bay Area Radio Host (Radio Jockey) who talks about the startup ecosystem – entrepreneurs, investments, policies and more on her show The Silicon Dreams. The show streams on Radio Zindagi 1170AM on Mondays from 3.30 PM to 4 PM.