As Fundraising Gets Harder, Tech Startups Required to Rethink Their Marketing. Here’s Where to Start.

What do investors require to see out of a start-up in a tight environment, and how can marketing assistance that? Read tips from an agency leader who’s grown numerous unicorns. Article curated by RJ Shara from Source. RJ Shara is a Bay Area Radio Host (Radio Jockey) who talks about the startup ecosystem – entrepreneurs, investments, policies and more on her show The Silicon Dreams. The show streams on Radio Zindagi 1170AM on Mondays from 3.30 PM to 4 PM.